Get Smart Content is an audience profiling, segmentation, and personalization solution. The platform delivers powerful insights by combining data on known and anonymous audience, leveraging partnerships with LinkedIn and Bombora. Using behavioral, intent, demographic, and firmographic data, marketers can identify a prospect’s intent and serve content they expect. Personalization experts provide strategy, execution, and analytics for effective implementation and optimization. With actionable insights, marketers build advanced segments and deliver personalized experiences that increase ROI on digital channels, convert leads, upsell clients, and close deals. Get Smart Content counts some of the world’s largest B2B companies, such as HPE, Cummins and Siemens, as customers.

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