SiriusDecisions Technology Exchange outlines the full breadth of technology options available to sales, marketing and product professionals. It provides methods for organizations to determine what technology they actually need and understand how to weave technology into their strategies and business processes.
Don’t miss this two-day event – the only b-to-b conference that focuses on how technology can – and should – be used in sales, marketing and product organizations to enhance alignment and develop your optimized technology stack.Register Now
Benefit from two jam-packed days of data-driven best practices, cutting-edge research, and insights on emerging categories across the technology landscape. Speaker presentations are available to all attendees.
Guest speakers will share case studies on how they addressed technology challenges, as well as illustrate successes that helped streamline practices. Learn about proven solutions, all while expanding your network of peers to call upon for ideas.
Many organizations’ investments in technology create a frankenstack—a disjointed mix of technology platforms, resulting in broken workflows and inconsistent reporting. Addressing this issue, speakers will dive into the importance of strategically aligning marketing and sales stacks. They will explore the theory of technology alignment, as well as explain how to execute against it.
Networking and perspective sharing with hundreds of your peers. You’ll leave with a list of practical takeaways so you can hit the ground running once you’re back at your office.
SiriusDecisions helps b-to-b organizations grow through the alignment of their revenue-producing functions: sales, marketing and product. To do this, our analysts will prescribe highly actionable models and frameworks that address business problems experienced in the pursuit of revenue growth, and what this means for current and future strategic requirements and alignment.
Tap into the brightest minds in the b-to-b industry and learn how to better implement, operationalize and justify your technology initiatives. The networking opportunities at this event are a great opportunity for sharing perspectives and insights.
With the actionable insight you’ll receive by attending 2016 Technology Exchange, it shouldn’t be a tough sell. But in case you need to do some light arm-twisting, here’s a persuasive letter you can copy and paste into email.